Prepared by: Colin Rainsforth Design
Client: JammyJoes.com
Last updated: 1st November 2002
JammyJoes is a small toy shop based in Poole, Dorset specializing in educational and developmental toys for children of all ages.
I began providing search engine optimisation services to JammyJoes in May 2002 after the company became disillusioned by the poor performance of their previous supplier.
Following initial assessment, consultation and research a series of alterations have been made to the site to:
These strategic modifications have resulted in constantly increasing traffic levels over the past six months.
The graph below represents data taken directly from the statistics of the JammyJoes web site showing how the total number of page requests increased from 14,350 in January 2002 to 144,079 in October of the same year.
| Total monthly page requests for JammyJoes.com | |
|---|---|
| Jan 2002 | 14,350 |
| Feb 2002 | 14,155 |
| Mar 2002 | 16,111 |
| Apr 2002 | 12,638 |
| May 2002 | 15,726 |
| Jun 2002 | 16,124 |
| Jul 2002 | 26,471 |
| Aug 2002 | 55,240 |
| Sep 2002 | 57,756 |
| Oct 2002 | 144,079 |
Continuous reviews of search engine optimisation performance have enabled additional strategies to be developed which are expected to provide further growth over the coming year while avoiding a negative impact on the successes to date.
For a free assessment of your web site's search engine compatibility or to discuss your search engine optimistation requirements call +44 (0)1993 882814 or email colinr@paneris.org.
Copyright © 2002 Colin Rainsforth Design